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/Heriot-Watt University

Heriot-Watt University

  • Video

Heriot-Watt University have been overhauling their current website to encompass a design that reflects the position of the establishment at the cutting edge of education and research. Heehaw Digital were commissioned to create three new videos to compliment the Universities online presence and to tie in with the new look of the website. The brief stipulated that the films not follow the usual path of 'talking-head' University videos.

Our response was to omit interviews entirely and focus on the Universities list of marketing messages, using these for guidance and allowing for the creation of innovative motion graphics. We wanted to make the videos visually stimulation, informative and fun. Judging from the student feedback received so far, they're going down well!

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