Our services
Online Marketing
The main goals of online marketing are simple: to increase the quality and quantity of traffic to your website. Excellent website usability should convert that traffic to meet your desired goals. Here’s how we do it.
Research and Analysis
We assess the current position of your website, benchmark it and evaluate it versus competitor sites. We seek to identify opportunities for increasing the quantity and quality of traffic to your website and assess those according to potential impact and cost.
Search Engine Optimisation
SEO is the process of optimising your website to ensure it has the best chance of naturally appearing nearer the top of search engine rankings for selected keywords. Natural search engine rankings are affected by many factors and we help you work with these sensibly and effectively.
Pay Per Click
PPC is paying search engines to ensure your website appears prominently in searches for target keywords and terms. Google, Yahoo, Bing and other search engines offer advertising options. We help to set up and manage campaigns these paid advertising campaigns for you.
Link building
We can help you identify, target and develop links from other sites – they provide traffic and contribute to search engine rankings. Links to your site can be generated from portals, directories, affiliates, blogs, articles, social networks, as well as via PR and online advertising.
Social networking
Increasingly, links from social network sites like Facebook, Linked In, Twitter and You Tube can bring traffic and increased search rankings to your site. We can advise you on strategy for utilising social media channels for online marketing as well as for customer communications purposes.